Thursday, 8 January 2015
Mock up of My Advertisment
This is the design that I chose for my advertisement. I have chosen this as it is quite a conventional. It has the album cover on it and also has synergous colours that are in the music video and on the digipak. the font colours and images create synergy within all of my products which will allow them to be linked by the people that will be watching it. In addition to this, I used two different font types in my advertisement, one for the artist name and another for the release date.
First Mock up of Digipak
This is the first mock up of my digipak. It is done on paper so I could have an idea of what it would look like. I decided to stick with the synergy from our music video (the hair the red nails and lips). I also chose some colours that I wanted as synergy through both my advertisement and my digipak.
Wednesday, 7 January 2015
Creating my own font
Creating my own font
I decided to create my own font as shown above , as for my mock up I created my own font. I tried researching for fonts which had the similar style to what I intend use, however there wasn't any similar to this. I specifically wanted to created my own font as I wanted the letter 'E' to stand out as it creates a brand for the artist,it stands out and it's unique as no other artist's use this idea which allows the artist to stand out.
How I created my own font
I used different shapes from Microsoft word and extended lines and curves to the end of each word , the original font was called 'AR BERKLEY'. I changed this font as it was very simple and basic, so I wanted to challenge myself and create something suitable for my artist name so that it can stand out.
Original font:
Second photoshoot
Second Photo Shoot
I decided to plan a second photo shoot with a friend of mine who studies photography. I decided for this second photo shoot to take place to be safe in case the other pictures I had taking during filming our music video had problems on Photoshop. For example, I was experimenting with the pictures taken before and they were too small for the panel which lead to me enlarging the image causing the picture to be overstretch. Now that I have done more research into digipaks and evaluated the Do's and Dont's I was cautious on how to take the photographs and angles in which they were taken in. I discussed this before my friend and I took the pictures. I also wore the same outfits ,accessories and make up to show the artist brand image and to show consistency.
Monday, 5 January 2015
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